Have you ever heard the tale about 3 bears, if you have read or heard you will obviously appreciate what I have to share today? I bet you can recall the 3 bears including papa bear, mama bear and the little baby bear. I will be focusing on the baby bear when it comes to keyword optimization. Just imagine keyword density as porridge as it makes easy to relate the old story.

Papa bear first said, “We can shop for the different type of porridge and compare them until you find the best porridge. It is easy for anyone to find different types of porridge at major outlets and you can buy and prepare the best porridge you want.”

Then mama bear said, “Do you love to have steaming porridge? Then check out a website, where you can have a bowl of porridge while playing your favorite poker games, you can taste the yummy porridge as well as win jackpots while you play games. Isn’t the porridge alone? Naah, you can play as well as drink your favorite porridge.”

But the baby bear said, “I love to have warm and soft porridge, few people love to add different types of things along with porridge including butter, milk, sugar, etc. It also added, “we eat porridge at all times because it is not only easy to make but also affordable.”

Got it? Keyword optimization plays the main role in getting the best rankings. If you do it in the wrong way then you will be penalized for it, which means you will end up with a big bowel of porridge that is not going to do any good for you. Few SEO evangelists think, excess use of keyword (keyword stuffing) could bring fruitful results but the fact is it affects the website in engine results. Articles must be interesting with keywords sprinkled in a natural way however stuffing of keywords hardly brings results and can also lead to penalization.

We were not able to provide you much on “live coverage” of the summit as we were quite busy on handling the swarm of delegates visiting our booth. Back at the Chennai Marketing event held last month, we learned a lot of things to make our booth response great. Hence the plan for the free DVD on internet marketing to gain the attention of the delegates and that worked. We are sure that the free DVD would have helped the marketers a lot to plan strategies on their own.

We(Me, Elwinston, Divi and Mani) arrived at the venue as early as 7.30 AM and the summit was scheduled to start by 9.30 AM. We started right away setting up the booth and organizing the free DVDs. We focused on getting maximum attention using the backdrops and brochures which emphasized on the free DVD. The brochure also carried some of our success stories such as successful keyword placements which we had achieved for our clients. The setup completed in an hour and we were anxiously waiting for the response. And then walks in the first delegate Mukesh, Manager For Business Development – Logic Tree and his response was excellent. Making sure that our booth at the summit is perfectly put up, we started preparing ourselves to listen to the speakers of the summit.

Alright, now let me share some of the key points discussed at the summit

Read More

SubmitINme reached 20,000 orders today and it is a 200 manual directory submission picking the spot. This is a very rare coincidence, as we have been concentrating on the effectiveness of the directory submission after the Google panda update lately. Now this aged but effective strategy has claimed a special spot in the history of SubmitINme for ages to come.

Recently, we did several case studies on the directory submission strategy which resulted in letting the world know about some of the real facts about SEO companies cheating the clients by making false promises. One example is the additional cost which most of the SEO companies charge for the Dmoz submissions alone. We were able to see that, these SEO firms kept the actual directory submission costs low and reaped almost triple the gains with just one Dmoz submission (which is just same as submitting to any other directory).

Though Dmoz submission was included with SubmitINme’s directory submission service from the very beginning, it was not emphasized till now. After our finding about the additional cost of Dmoz submissions with other SEO providers, our sales page now makes it clear that Dmoz listing comes along with the regular directory submissions and you need not pay anything extra.

Extra cost for the DMOZ submission is just one among many findings that we had made. This official news http://news.submitinme.com/newsdetails-68.aspx has it all about the reality of directory submissions.

“We started this year from the 10k mark and here we are with 20k orders and counting just in 8 months. There is no greater proof for the effectiveness of our SEO services, especially after the Google Panda update. SubmitINme made its debut online in 2002 with directory submission as a flagship service. Now the 20,000th order is a 200 manual directory submission which is being offered since 2002”

1. YouToo Social Media Conference

Flags On: Friday April 15, 2011

At Canton, Ohio Area

More Info http://youtoo2011.weebly.com/
This professional development conference, hosted by the Akron Chapter of Public Relations Society America and the Kent State PRSSA chapter, will focus on social media strategies and technological tools. The name YouToo is a play on the social media forum, YouTube, and suggests the important role public relations professionals play in framing messages in the digital age. This, the third annual YouToo event, will educate both communications professionals and students about the importance of sound strategic planning when working with social media.

More to be added soon…