Structured Data

Structured Data Implementation For Webpages

Integrating Structured Data - The quintessential On Page SEO service

What is Structured Data?

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Recently the three Search Engine leaders Google, Yahoo and Bing joined forces to have a common attribute for html elements to improve the efficiency of crawlers and thus quality results. They had launched Schema.org which is the standard common consortium for all the three Search Engines. Schema.org provides a collection of schemas (html tags or microdata) that is used to markup the page elements so that the spiders understand the content to full extent. From person to product, local business to restaurant, schema.org provides the standard schema recognized by Google, Yahoo and Bing.

Why do we need to implement a Schema for HTML?

"Indexing is no longer an issue but letting the spider know what your content is about is more important" said Topher Kohan, SEO Coordinator of CNN.com at Search Engine Round table. He also added that this alone will be the Game Changer as they had seen a 22% higher targeted visitors using a similar standard earlier. With the implementation of schema it is no longer needed to optimize the page individually for Google, Bing and Yahoo. The best benefit out of a schema is that the results of your pages are displayed in rich snippets which ensure a good click-through rate.

When search engine spiders crawl the schema attributes, they understand that the page is updated and up-to-date which gives a better chance to rank in the search results. So it is very important for any site, old or new, to implement schemas for their web page elements.


"IMPLEMENT NOW AND GET THE FIRST PLAYER ADVANTAGE. JOIN THE ELITE GROUP OF CNN & INDUSTRY LEADERS TO MAKE THE WEB STRUCTURED & STANDARD"

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Schema Integration
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  • Get rich text snippets in search results. This Structured Data service includes implementation of schema to 25 pages.

Do you have 100’s of pages in your site? Contact for a custom quote.

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