What is an editorial calendar, and why do I need
it?
An editorial calendar is a tool often used by businesses to plan content creation,
publication, and promotion across different media channels. It must be a part of
your content marketing strategy to reach more audiences. An editorial calendar is
more than a chart that indicates the date when content should be published. It should
contain the list of content that should be published, people responsible for creating
and publishing content, content creation and publishing dates, the lists of channels
to deliver your content, and more. A calendar helps you in organizing content and
meeting your social media goals. It allows you to stay on track and make sure exciting
and relevant content is posted on your channels consistently. Get in touch with
our digital
marketing agency in Trivandrum for more information.
Do you work with clients out of state or country?
Yes! Our SEO
experts in Trivandrum provide 100% white label digital marketing services
to small, medium, and large businesses across the world. Our clients are from big
and small Digital Marketing agencies in the US, UK & Australia who OUTSOURCE a wide
range of digital marketing services, including SEO, SMO, SMM, PPC & Content Marketing.
What kinds of businesses do you work with?
As an award-winning
SEO company in Trivandrum, we work with all kinds of businesses, including
real estate, retail, healthcare, technology, professional services, and more. Our
mission is to help your business thrive in the digital world. During the initial
consultation, we talk with you to learn and understand your business goals and deliver
custom digital marketing packages that can promote your business in the best possible
way.
Does my small business need a blog?
Like a large business with a complete content marketing program and blogs, small
businesses should also have a blog to keep their audience updated about your business.
A blog is a powerful tool that provides a space to talk in-depth about your products,
services, views on industry trends, and more. It drives more traffic to your website
and increases your chance of showing up in search engine results. Moreover, an active
blog is a gateway that helps new customers become acquainted with a brand and the
products or services you offer. Do you want to know more? Talk to our professionals
from the top
digital marketing company in Trivandrum now.
Why is social media marketing important?
Social media is the most influential space used for social networking and digitally
advertise your space. It has commendable power and helps you to reach a large number
of audiences within seconds of posting an ad. It allows businesses to connect and
engage with potential customers, no matter where they are at. It enables businesses
to keep their customers updated about their business stories which build brand awareness
and trust. Creating meaningful conversations through social media channels helps
you to generate more leads for your business and builds a strong online community.
Want to connect with your customers? Contact the professionals from the
best digital marketing company in Trivandrum to plan an effective social
media strategy for your business
How often should I check my PPC campaign?
As the leading experts of
digital marketing in Trivandrum, we recommend our clients weekly check-ins
for your PPC campaign. If you have launched any new campaign, it should receive
daily monitoring. Our PPC experts perform daily and weekly campaign checks to track
the performance of your campaign, make strategic updates to your bids, discover
new target keywords, and more. Frequent campaign monitoring helps you to run better
PPC ads campaigns and make instant changes to improve the campaign whenever necessary.
What are the factors that influence the cost of PPC
advertising?
There are different factors that determine the cost of your PPC advertising. Some
of them are listed below:
- Your bid
- Ad relevance
- Your target audience
- The placement of your ads
- Quality score
- Competition and more.
Contact our experts now to learn about our
digital marketing services in Trivandrum.
What is Google Map optimization?
Google Maps is crucial for local businesses. Google Map optimization is a great
way to position your business as a local leader in your industry. Here are a few
steps to start with Google Map optimization.
- Use Google Places to make your presence stronger.
- Create and claim Google listing
- Ensure your NAP is consistent across all channels.
- Use schema.org to help Google and other search engines find out the information
that you have mentioned in the feed.
- Get social signals by running social ads or through various social media marketing
strategies.
- Get more positive reviews.
For more details, talk to our
SEO experts in Trivandrum.
How to reduce CPC?
Filter Your Audience – One of the biggest factors that influence
CPC for PPC and social media ads is your audience. Refining your audience helps
you in lowering the CPC for the campaign. So, decide who you want to target and
reach them with more relevant content.
Relevancy – Creating relevant ads improves your Quality Score,
which results in higher ad placement and reaching more valuable leads. This will
help you keep your CPC low and drive better results.
Detailed Call to Action – A detailed call-to-action guides your
audience in the right direction and encourages customer engagement. This high engagement
level helps reduce CPC. Contact the top
digital marketing company in Trivandrum for more details.
How can I improve my site load speed?
The ideal site load speed shouldn’t be greater than three seconds. If your website
takes more than three seconds to load, it results in a higher bounce rate. You can
improve the load speed of your website by optimizing every element of your website.
Compressing media files, simplifying website codes, and more can improve the load
speed. Talk to the professionals from our
digital marketing agency in Trivandrum to learn more.