Are Press Releases Still Effective for SEO in 2025 — Dead Tactic or Secret Weapon? by Arun Dev August 04, 2025 98 Views For years, press releases have been seen as either a smart move or a waste of budget. Some marketers swear by them; others have written them off entirely. In 2025, with algorithm changes Read more Posted in : SEO News
Why Online Press Release Distribution Still Matters in 2025 by Arun Dev August 01, 2025 64 Views Even as digital marketing channels evolve and consumer behavior shifts, one tool remains surprisingly resilient: the press release. For years, critics have predicted its decline, assuming it Read more Posted in : SEO News
Top 10 Social Media Management Tools for AI-Powered Marketing in 2025 by Arun Dev July 07, 2025 171 Views Social media marketing is evolving quickly, and 2025 is proving to be a turning point. Artificial intelligence is no longer a novelty it’s baked into the daily workflows of marketers, Read more Posted in : Social Media
The Future of Media Outreach: Is Cold Pitching Dead? by Arun Dev July 04, 2025 109 Views Media outreach has always required a fine balance between timing, relevance, and relationship-building. Traditionally, cold pitching sending unsolicited emails to journalists or Read more Posted in : SEO News
The Future of Search: Are We Ready for "Generative Engine Optimization"? by Sibi Mark July 03, 2025 212 Views Google’s new AI Overviews and the experimental “AI mode” are appearing across markets, reshaping how questions are answered in real time. A recent Google Search News Read more Posted in : GEO SEO
From robots.txt to llms.txt: A Step-by-Step Guide to Controlling AI Crawlers Before Q4 by Arun Dev July 02, 2025 276 Views When Google launched robots.txt back in 1994, publishers gained a neat way to steer search crawlers. Large-language-model (LLM) bots now visit sites for training and real-time answers, and Read more Posted in : GEO SEO
2025 Ultimate AEO Checklist: Skyrocket Your Rankings in AI-Driven Search! by Arun Dev July 01, 2025 152 Views As AI transforms how search engines deliver information, a new kind of optimization has emerged—Answer Engine Optimization (AEO). Unlike traditional SEO, which focuses on ranking Read more Posted in : GEO SEO
AEO vs. Traditional SEO: What's the Difference and Why It Matters Now by Arun Dev June 26, 2025 196 Views Search engine optimization (SEO) has long been the backbone of digital visibility. For years, brands have focused on keywords, backlinks, and content structure to rank higher on Read more Posted in : GEO SEO