Brand Building Strategies to Earn Maximum Exposure

Brand BuildingDay in and day out spending time on researching the right keywords, looking on different link building strategies, different promotional tactics and all your efforts are put forth for just one cause, “Conversion”.

Have you ever thought of, what will happen if your website dies in Google organic??

With all algorithmic updates and Google secured data policies, Do you think that you can still hold the attention of your website’s targeted visitors? May be, I would say yes for now, but not all the time. So what would be the key to keep hold of your visitors always in a rising graph? The solution is “Branding”.

Ways to Promote Your Brand Online

Check Your Brand

Every website needs brand awareness. To construct this you need to be tied up with social media, since it is the network where 24/7 people are engaged. Branding is not just meant for corporates. From startup, small to medium business branding has become a necessity. Branding is a simple term but offers wide variety of practices.


Before your branding promotions begin, you need to analyze your website for its design, user interface, navigation structure and mobile compatibility. Any website that fails on the above criteria would end up in higher bounce rate even after acquiring traffic.  Building a website that users love would always result in conversion.

2. Fan Pages:

 Social Media is the one unique source that builds direct relationship between the business owner and the consumer. Thereby consumers get attached with the brand as well.

Creating fan pages and getting involved into online community ensures your brands availability online. Your brand popularity is created through your updated posts, discount offers, live conversations, and online contests. Promoting and altering your services/products based on the latest trends by understanding the mind of customers or users can be accomplished only through Social media involvement.

As social media is a place where people intermingle, your brand exposure increases through referrals such as likes, comments and shares. But you have to do it the right way of spending time on updating your pages with great content.

Social Media Branding

3.Competitor Analysis

You can now call all social media channels as search engines for its advancement in bringing back the results to users. Social media not only earns back you your brand visibility but also helps in analyzing your competitors. Keeping track of your competitor updates eventually will gain lot more benefits. You can read out their customer feedbacks/non-customer interaction, new services, offers they provide and thus improve your social media business promotions online. So if your brand is not available in Social Medias, no doubt your challengers win over you.

Implement the above strategies and check out your awesome results. For more information on social media, Google updates , SEO news and tactics subscribe to our news and follow me on my Google Plus Profile.


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Brand Building, Social Media Branding, conversion

About Jenifer Renjini

Jenifer Renjini Here at SubmitInMe, I write articles focusing on SEO trends and latest SEO updates, providing you the right information on the right time. My Life and Career both lie on the same graph, So Far So .... more info about the author