SEO News Google Search Console Now Shows Performance from Multimodal Searches Sakthi Manisha · 181 SEO still plays an important role in helping your website get discovered . But as search expands beyond traditional text queries, there are now more ways to think… Read more
SEO News From Local Citations to AI Citations for Local Businesses in 2026 Rajeswari Iyappan · 474 In the AI era, the way local businesses are discovered online is changing. AI search is becoming a popular way to find local businesses, to compare services and to… Read more
SEO News Google’s New “Dive Deeper” Test Could Change How Users Explore Content Sakthi Manisha · 228 Google is testing a new feature in Discover called “Dive Deeper.” It is designed to help people explore a topic further and find related content without immediately… Read more
SEO News Google Business Profile Post Views Are Back: A Useful Update for Businesses Sakthi Manisha · 410 If you regularly post updates, offers, or events on your Google Business Profile, there is some good news. Google has brought back post view counts for Business… Read more
SEO News Google Ranking Factors Survey 2026: Relevance Ranks First Sakthi Manisha · 371 If you still think that Google rankings are based entirely on keywords, then you might be missing the point in your SEO strategy. Zyppy's Google Ranking Factors… Read more
SEO News Google Can Lose Faith in Your Site: What John Mueller's Programmatic SEO Warning Means for Your Business Arun Dev · 256 Google doesn't just penalize bad pages one at a time. Sometimes it stops trusting the whole site . That's the uncomfortable message Google's John Mueller delivered… Read more
SEO News How to Optimize Google Business Profile for Local Visibility Across Search, Maps, Voice & AI Rajeswari Iyappan · 218 You've created a Google business profile but they still aren't ranking well on local search? Well, you might be thinking to yourself: “My profile is already created… Read more
SEO News SEO or Google Ads: Which One Is Right for Your Business? Sakthi Manisha · 293 "Which is better for my business, SEO or Google Ads?” This is the question I hear from most of my clients. And honestly, both can put your business in front of… Read more